They said it couldn't be done.
Our scientists found a way.
A battery made with recycled batteries that maintains high battery runtime? An impossibility for decades is now reality - thanks to Energizer® scientists, breakthrough technology and exclusive partnerships. Introducing Energizer® EcoAdvanced™, the world's first AA battery made with 4% recycled batteries and our longest-lasting alkaline.
The Energizer® EcoAdvanced™ Story
We're proud to announce another world's first from Energizer®
Energizer® EcoAdvanced™ AA and AAA batteries are our highest performing, most responsible alkaline batteries (vs. our other alkaline batteries which contain no recycled batteries). Now enjoy performance for your most critical devices, while creating less impact on the planet. Energizer® EcoAdvanced™ creates less impact on the planet by requiring less mining of virgin material and reducing the amount of batteries consumers need to power their devices resulting in less waste.
Energizer® EcoAdvanced™ is our longest-lasting alkaline battery and the world's first AA battery made with recycled batteries. Today, it contains 4% by total weight (which is nearly 10% of a key active ingredient) -- it's another step on our journey to bring performance and responsibility to the world. That's Positivenergy™
Energizer® EcoAdvanced™ Technology
Energizer®'s award-winning scientists created Energizer® EcoAdvanced™ using exclusive partnerships and breakthrough technology.
Technology that refines and transforms recycled battery material to create a high-performance active ingredient.
An active ingredient used in conjunction with energy rings, resulting in a long-lasting battery that has less impact on the planet by requiring less mining of virgin material and reducing the amount of batteries consumers need to power their devices resulting in less waste. Energizer® EcoAdvanced™ holds power up to 12 years in storage.
It's another in a long line of world firsts from Energizer®.
Energizer® EcoAdvanced™ Responsibility
Energizer® EcoAdvanced™ is commited to bringing performance and responsibility to the world.
Energizer® EcoAdvanced™ is the world's only household battery made with recycled batteries. Energizer® EcoAdvanced™ has achieved UL (Underwriters Laboratories) Environment Claim Validation for being made with 4% recycled batteries on AA (3.8% on AAA). By using Energizer® EcoAdvanced™ our longest-lasting alkaline battery, the world can use fewer batteries and create less waste.
With science as our guide, Energizer® is leading the journey to a future where battery recycling has a positive impact on the environment and will be more broadly available.
Innovations such as Energizer® EcoAdvanced™ batteries have created a use -- and a value -- for recycled battery materials (which until today had little use or economic value).
By 2025, our vision for Energizer® EcoAdvanced™ is to increase the amount of recycled battery material ten-fold to 40%.
Energizer® Leading and Shaping Battery Recycling
We've been leading and shaping the collection and recycling of batteries for years. As founding members of The Corporation for Battery Recycling, we're leading and shaping an industry solution to collect and recycle primary batteries in an environmentally positive way.
Recycling technologies have advanced to recover a higher quantity and quality of the battery materials through proper processing -- this offsets the environmental impact of collecting, shipping, sorting and processing.
We are working with partners like Redux Recycling in Europe and Retriev Technologies in North America to improve and expand processing capacity, which is the bottleneck today -- not battery collection -- to achieving our Energizer® EcoAdvanced™ vision of increasing the amount of recycled battery material ten-fold to 40%.
We are creating a use and value for recycled battery materials with the invention of Energizer® EcoAdvanced™.